Al-Nwaisiri
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Project Overview
Al-Nwaisiri Real Estate is a web platform designed to help users browse and explore land properties across Saudi Arabia.
The goal of the project was to create a clear, trustworthy, and well-structured experience that makes it easy for investors and buyers to view land details, compare options, and directly contact the office.
The website focuses on clarity, hierarchy, and a professional visual identity that reflects the Saudi real estate market.
User Research Insights
Users need:
Clear and complete land information before contacting the office
Organized property details
A simple layout with easy navigation
Quick access to contact channels
Problem Statement
Users interested in buying land from Al-Nwaisiri faced difficulties due to the lack of a structured, digital platform.
User Persona
Name: Khaled — The Saudi Investor
Goals:
Find a suitable land quickly
Access clear and reliable information
Trust the source
Pain Points:
Scattered, incomplete details
Confusing layouts
Websites that feel unprofessional
User Journey
1.Discover the website
2.Browse land listings
3.Open land details
4.Compare options
5.Contact the office
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UI Design
